ADAMS, Mike
Mike Adams founded Natural News, where he promotes alternative health products and publishes unsupported health claims.
Mike Adams founded Natural News in 2003 as an alternative health website promoting natural remedies, nutritional supplements, and criticism of conventional medicine. The site quickly became one of the most widely read alternative health platforms on the internet, generating millions of monthly visitors and substantial advertising revenue through supplement sales.
Adams, who lacks formal medical or scientific training, positioned himself as the “Health Ranger” and began promoting increasingly controversial health claims. Natural News featured articles alleging that vaccines cause autism, that cancer can be cured through dietary changes alone, and that pharmaceutical companies deliberately suppress natural cures to maintain profits.
The platform expanded beyond health topics to embrace broader conspiracy theories, including claims about government weather manipulation, false flag operations, and global depopulation schemes. Adams frequently alleged that mainstream media outlets and scientific institutions participated in coordinated cover-ups of important health information.
Major technology platforms repeatedly took action against Natural News for policy violations. Facebook removed the site’s page multiple times for spreading health misinformation, Google removed Natural News from search results for violating quality guidelines, and YouTube suspended Adams’ channel for promoting false information about COVID-19 vaccines.
Despite platform restrictions, Adams maintained significant reach through email newsletters, alternative social media platforms, and direct website traffic. He expanded operations to include supplement manufacturing, survival gear sales, and agricultural products marketed to audiences concerned about food safety and government overreach.
Health authorities and medical organizations consistently disputed Adams’ health claims, noting the lack of peer-reviewed evidence supporting most assertions promoted on Natural News and warning that following such advice could harm public health by discouraging evidence-based medical treatment.